TAG THE WORLD
Creative direction | Art direction | Graphic design | Logo | Illustration | Event organization | Public Relations
In 2009, Matteo Zanatta collaborates with the most important street shop in Padua: Sorrymama.
The artist is contacted to design an event linked to the original store, involving artists and lovers of urban culture.
Fure creates “Tag The World”, the first and only event of its kind in the Triveneto, which takes care of the organization and the image.
TTW, starring various artists from all over Italy, divided into three dates, each of which has three types of objects to customize live, throughout the course of the day, ending with a final concert every evening, and a great show of works carried out at the end of all the appointments, in a famous art gallery in the area.
The event took place in a historical square in the center of Padua and involved several names between writer, street artist, designer, rapper, DJ’s, photographers, and creatives of all kinds who performed for the duration of several rounds .
David Vecchiato Erics One, Sea Creative, Mr. Wany, Word, Phil Toys, True Vandals, Blef, Heron, Mistaman, Noyz Narcos & Truce Klan are just some of the artists involved.
They also wanted to make some very important brands like Karl Kani, Irie Daily, Criminal Damage, Beat, Skull Candy, Lucky 13, Moodmagazine and Grab Magazine.
EVENT’S DESCRIPTION
TAG THE WORLD 2009
16 maggio – 30 May to 13 June
urban art, hip hop and pin up invading the city ‘!
@ Sorrymama shop, square s. nicolo ‘7 / a – padua
Tag The World is an event that aims to promote different art forms, primarily the urban one, which comes from a “real road” so the array is not academic but is now recognized around the world as part of the artistic expression of our contemporary. The purpose is to interact with each other and the artists show their works in their purest form through three live performances that will take place on 16 and 30 May and 16 June, ending finally after the summer, with a ‘exhibition of the gallery Padua “Foil” and the creation of a catalog that will gather the profiles of performers and document the three sessions of the event, which will take place in the Piazzetta San Nicolo 7 / A in Padua, location of Sorrymama: known street shop, as well as organizing this important event. Various artists “visual”, many of which are already known to the public of Italian and not, from various cities of the boot, will paint respectively for each “round” a different object: paintings, furniture and interior accessories and finally skateboards . Also present in the “music” Tag The World represented by DJs and rappers, actors dj set and a short show case.
During the course of each round, gadgets, sprizz and free magazine will be distributed by pin up store: the Sorrymama Girls, dressed exclusively by the prestigious brand Lucky 13. We are happy to invite you to the first edition of the TAG THE WORLD!! We wait!
PARTICIPATING ARTISTS
VISUAL:
Boogie (PD)
David Vecchiato (RM)
Ericsone (MI)
Fure Boccamara (TV)
IEM82 (CA)
Sea Creative (MI)
Verb (BG)
Wany (MI)
Heron (MI)
Christian Blef (GE)
LaMiss (VA)
Phil (TV)
True Vandals (PD)
2501 (MI)
Bowler (PD)
Nana (PC)
Riccardo Bucchioni (SP)
Riot Queer (MI)
MUSIC:
Mistaman (TV)
Dj Blue (TV)
Ciacca (TV)
Needle (TV)
James Cella (TV)
Fure Boccamara
Karma & 22 (TV, PD)
Dj Blue (TV)
GUEST:
First appearance of Sorrymama Girls: The pin up of Sorrymama, dressed exclusively by American brand Lucky 13, next to the official presentation. Stay tuned.
PHILOSOPHY
Tag The World, as all initiatives badged Sorrymama, wants to spread a constructive aspects of urban artistic realities, creating a point of encounter and exchange between artists and the public “external”.
We have ambitious ideas, sometimes thought to form a correct and professional. We believe in our potential and we believe there is a huge level of creativity, in Italy, which needs to flow in and be known, to equal the reality surrounding Europe and beyond.
In our case, we want to educate and inform and believe in creativity as a strength of our businesses.
PARTNERS
IRIEDAILY
Karl Kani
Beat
Criminal Damage
Skull Candy
Lucky 13
Grab Magazine
Moodmagazine
2013 © Matteo Zanatta – All right reserved
